As the world of entertainment marketing evolves and the alliance between Corporate America and Hollywood becomes ever more powerful, the one dominant voice in this alliance remains the voice of ERMA.Established in 1991, ERMA’s membership is comprised of entertainment marketing agencies, studio executives, and corporations who engage in the business of branded entertainment, product placement, and product integration. ERMA’s membership includes many of the product placement agencies who pioneered the industry, as well as emerging ones whose directions are guided by the informational programs ERMA provides.

From its inception, ERMA has endeavored to create an organization that provides vital networking opportunities, informational resources, continuing education, and a code of ethics for its members, ensuring the highest standards of business conduct while consistently executing headline-grabbing entertainment marketing strategies.

I invite potential members to learn more about our organization by talking to our members, browsing our website, or attending a general meeting. You will see our uncompromising dedication to advancing the business of entertainment marketing, to the growth of our members, and the influence of our association.

Barbara Maultsby,
President

ERMA
Entertainment Resources & Marketing Association
3401 Winona Avenue
Burbank, CA 91504
Phone: (818) 525-1600